"Knowing when to use the precision of a spotlight or a wash of natural sunlight determines how effectively you illuminate your value."
- Stuart McFaul

Welcome From Stuart McFaul, Spiralgroup President

Spiralgroup is a globally-focused integrated brand marketing agency, offering a unique mix of branding, public relations and social media services. Over the past 15 years we’ve learned that every client has the same goal: to be brilliant, to be recognized for your genius and shine brighter than your competitors.

We’ve analyzed the world’s most successful brands – from startup companies to publicly-held multinationals – to determine what you need to do to be exceptional. We’ve used this intelligence to build our proprietary Brilliant™ marketing process, which defines your unique brand position and brings your story to vivid life for the people who matter most to your business.


We invite you to call us at 415-869-8579 or email sfo@spiralgroup.com to see how we can help your company, product, or brand be more brilliant.

Clients Share Results From Working With Spiralgroup

Spiralgroup Services


We define and strengthen your brand positioning and messaging to ensure it is believable and compelling.

Public Relations

We build a base of support for your brand by engaging experts, opinion influencers, and business influencers.

Social Engagement

We build upon the awareness generated by PR to quickly establish credibility and support with influencers.

Digital Marketing

We develop search engine strategies, lead generation programs, and digital advertising and sponsorships.

Marketing Management

We custom-build a specialized team that can most effectively help clients meet their business goals.

A Boutique Firm With Global Reach

Spiralgroup is headquartered in San Francisco with satellite offices in Los Angeles and Shanghai, along with representatives in New York, Boston, Dallas, Seattle, Raleigh, and Miami. In addition to China, our international presence extends through our membership in the IPRTeam Alliance, a global network of public relations agencies. 

Spiralgroup is also an accredited member of the Agency Management Institute, which is one of the largest professional networks of privately owned advertising, marketing and PR agencies. AMI is made up of over 70 agencies located throughout North America.


Since 1997, we have served over 100 branding, public relations and social media clients around the world, ranging from privately-funded startups to publicly-held high-growth and Fortune 50 companies. Fifty percent or more of our portfolio includes returning clients or those who have been with us more than three years.

When working with us, you join the company of some of the world’s most successful brands. The following is a selection of current and past clients. 

The Spiralgroup Client Experience